Internal Communications

Delivery Team's Bulletin

The central hub for strategic shifts, tech updates, and creative and programmer news. Stay informed on the "Rocks" moving the agency forward.

Date Subject / Title Announcement Details
APRIL 2026 Strategic Rock

Exciting Tech Update: Transitioning to WordPress Gutenberg 🚀

Hi Team,

We want to share an important and exciting strategic update regarding our website development workflow. Moving forward, we are officially migrating our primary website builds to the native WordPress Gutenberg editor and moving away from heavy third-party page builders.

This is a major strategic "Rock" for us right now. By relying on native WordPress core features, we are future-proofing our tech stack, reducing tech debt (fewer plugin conflicts and easier maintenance!), and setting ourselves up to seamlessly integrate with emerging AI tools (future oriented).

🚀 Impact by Department

🎯 For the SEO Team

You are going to love the performance upgrades. Moving away from third-party page builders removes a massive amount of code bloat.

DRASTICALLY IMPROVED SITE SPEEDS & OPTIMIZED CORE WEB VITALS
🤝 For the Sales Team
  • 1. Unmatched Performance Confidently pitch lightning-fast, highly optimized websites that provide better user experiences and ROI.
  • 2. "AI-Ready" Future-Proofing Integrates beautifully with new AI tools. Modern architecture ready for automated content generation.
  • 3. Higher Reliability Eliminates risk of vendor lock-in and removes heavy structural bloat.
See it in Action

Watch exactly how Gutenberg and AI are merging right now (start at 2:49).

WATCH DEMONSTRATION

We firmly believe this shift will drastically improve our efficiency and the quality of the product we deliver to our clients.

We will be sharing more details soon regarding the timeline and any adjustments to our standard processes. In the meantime, please feel free to reach out if you have any questions or want to discuss how to integrate these points into your client conversations!

MBN

Best regards,

Management Team

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